The Identification of the Post-purchase Behavior of Consumer

Seyed Mehrdad Miraftab zadeh; Arsalan Yousefi fard

Volume 1, Issue 1 , January 2012, , Pages 53-59

  The present study was aimed to identify the post-purchase behavior of consumer. It was a scientific-review design. Consumer behavior was defined as the study of purchase units and exchange processes including acquisition, consumption and putting aside the goods, services, experiences and ideas. The consumer ...  Read More