Parviz Pourvali; Azimallah Zarei; Mohammad Hemati
Volume 7, Issue 2 , April 2018, , Pages 207-215
Abstract
The main purpose of the present study is to investigatethe effect of knowledge management inmplementation in Pasargad insurancewith the aim of the firm`s ablity to achieve the goal of being a knowledge oriented organization. The secondary objectives of the study include the realtion between knowledge ...
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The main purpose of the present study is to investigatethe effect of knowledge management inmplementation in Pasargad insurancewith the aim of the firm`s ablity to achieve the goal of being a knowledge oriented organization. The secondary objectives of the study include the realtion between knowledge gathering and creation, knowledge storage and maintainance, knowledge transmission, knowledge distribution, use of knowledge and knowledge enrichment (dependent variables). This work is an applied study using correlation-descriptive mthod. The statistical population of he study involves 31 members of Director of Boar`s members, managers, assistants, and some experts of Pasargas insurance`s central office. Sampling has been done using compound method (random stratified and clustering methods). The data has been gatherd using questionnaires distributed among 28 people with respect to Morgan`s table.
Fatemeh Hoseinpoor; Hassan Danae; Hamed Haghtalab
Volume 6, Issue 3 , July 2017, , Pages 206-213
Abstract
In this paper applications and fields of application of information technology in the insurance industry to assess the impact to explore the impact of information technology on the Iranian insurance companies in terms of five factors increase insurance penetration, reduction of costs, Reducing non-productive ...
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In this paper applications and fields of application of information technology in the insurance industry to assess the impact to explore the impact of information technology on the Iranian insurance companies in terms of five factors increase insurance penetration, reduction of costs, Reducing non-productive activities, increasing the promote safety and increasing the speed operation. To achieve the objectives of the research methods documents and a questionnaire was used. The population of the study are managers and experts in Iran Insurance Company in Mashhad city that The 56 subjects were selected the method of data analysis, descriptive statistics (frequency tables, standard deviation) and inferential statistics (Student t test, one-sample, one-way ANOVA, etc.) is used. The results of the significance level (p = 0.000) and 99% confidence show that IT has been influential, Iran Insurance Company in Mashhad.
Nazanin Nikanloo; Azar Kafash poor; Ahmad Zendehdel
Volume 1, Issue 2 , March 2012, , Pages 129-136
Abstract
Creating a proper understanding of the strategies which are used in different parts of the organization and its impact on performance, can cause Managers to have an accurate understanding for decision making. The aim of this study is to investigate the impact of using marketing strategies on performance ...
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Creating a proper understanding of the strategies which are used in different parts of the organization and its impact on performance, can cause Managers to have an accurate understanding for decision making. The aim of this study is to investigate the impact of using marketing strategies on performance through supply chain performance in insurance industry in the present study, data were collected through questionnaire and the questions were drawn from the Green et al, (2012) study which has been used after localization. Statistical sample of this survey is all employees of Iran Insurance Company in Mashhad which are selected by simple random sampling. In the present study, in order to examine the research hypotheses, we use structural equations. LISREL and SPSS software are used so as to analyze questionnaires data and hypothesis testing. The results indicated that using of marketing strategies has a positive impact on supply chain performance and it impacts on marketing performance positively through supply chain performance, but supply chain performance impacts on the financial performance indirectly through marketing function.
