1. Effect of Customer Relationship Management (CRM) on Marketing Performance, a Case Study in Mellat Bank of Khorram-abad County

M. Goudarzi; S. Mossallami Aghili; Z. Mokhtary Tajeek

Volume 8, Issue 3 , Summer 2019, , Pages 301-309

http://dx.doi.org/10.33945/SAMI/IJASHSS.2019.3.8

Abstract
  Today with more competiveness of industries, markets, and working atmosphere in productive and service organizations, what is very important for maintaining clients present, for attracting new clients and as a result increasing growth of success in organizations is having a suitable relation with clients. ...  Read More