TY - JOUR ID - 83929 TI - The Relationship between Service Quality, Customer's E-Satisfaction, and Overall Quality of Electronic Services with Airline Tickets Online Purchase Intention JO - International Journal of Advanced Studies in Humanities and Social Science JA - IJASHSS LA - en SN - 2717-0209 AU - Ahmadian, Saeed AU - Haghtalab, Hamed AU - Danaee, Hasan AD - Department of Business Management, Neyshabur Branch, Islamic Azad University, Neyshabur, Iran AD - Department of Business Management, Torbat-e-Jam Branch, Islamic Azad University, Torbat-e-Jam, Iran Y1 - 2017 PY - 2017 VL - 6 IS - 3 SP - 221 EP - 226 KW - E-Service quality KW - Customer Satisfaction KW - E-Shopping Intention DO - N2 - Despite the increasing use of Internet in Iran, e-commerce and sales have been less prevalent in the country. In Iran, many Internet users seem reluctant to purchase electronic products and services from companies and organizations providing these facilities. Since inefficiencies of websites for effective and efficient communication with the users and Electronic services quality and quality of services is effective in communicating with users , we examined impact of e-service quality, services quality and customer  e-satisfaction on process of customer purchasing intention. This research was conducted by using a questionnaire which were distributed through sales offices plane and distributed among the 370 people who have made at least one purchase online airline tickets. The results indicated that service quality, customer e-satisfaction, and overall quality of electronic services did not have significant impact on   process of customer purchasing decision. UR - https://www.ijashss.com/article_83929.html L1 - https://www.ijashss.com/article_83929_1cef0b3c991a1983365f53c38fbd8626.pdf ER -