Analyzing of Several Factors on WOM and e-WOM with AMOS techniques (Case study: Isfahan city)

Elham Sadat Moosavizadeh

Volume 6, Issue 1 , January 2017, , Pages 28-36

  Improve more the business environment, creating a competitive environment; organizations are looking for new ways to increasing your profits. Thus knowing Methods like mouth (WOM) and electronic word-of-mouth (e-WOM) communication in which having a low price for the Organizations that it helps to improve ...  Read More